Shop online securely

How do you avoid the trap of fake shops? Have you accidentally discovered super cheap shoes or luxurious furniture on the Internet and would you like to order such products? You have to be especially careful when doing so. There are also dubious dealers on the Internet who only want to cheat you.
Vektorgrafik mit mensch und digitalen Endgeräten Fakeshop - Digitale Welt
On

How do fake shops work in practice?

These examples show how fake shops deal with their customers:

Mr. Y finds branded shoes at half price on a website. Since he does not want to miss such a unique bargain, he orders the product immediately and transfers the money. When he still has not received a delivery even after two weeks, he tries to contact the seller. But unfortunately: The website merely has a contact form and no details of the seller. He never received a reply.

Ms. X is redecorating her apartment. While searching for lamps and chairs, she discovers a website with "Made in Germany" high-quality products at a low price. One week after placing the order and transferring money, the furniture items are delivered. But they differ considerably from the products offered in the online shop: Their quality is bad and they are made in China.
Nobody responds to the consumer's complaints. Even this website only has a contact form and no information about the dealer.
 

How do I recognise a fake shop?

Fake shops can be recognised by the following typical signs:

Unusually low prices

The rip-off artists usually advertise with exceptionally cheap prices, which are considerably below the market price. You should definitely be more careful regarding such online shops.

No imprint

Many fake shops have either no imprint on the website or an imprint (Impressum in German) with incomplete information about the company. The imprint (legal information) should contain the complete address, the e-mail address, the number in the commercial register as well as the name of the authorised representative.

Here you will find further information and a theme-related interaktive graphic.

Our tip: Check whether the website of the online shop contains the correct imprint!

AGB and data protection declaration as a deception

Many fraudsters try to cover up their dubious business by publishing AGB (general terms and conditions) and a data protection declaration on their website. These are often only the regulations copied from other websites or poorly translated texts that do not include the name of the data manager, for example.

Eye-catching graphic design and address of the website

Fake shops often have an eye-catching graphic design, e.g. with fake/counterfeit quality seals and a strange web address. At first glance, they seem to offer many payment options. But at the time of payment, it turns out that the so-called "advance payment (Vorkasse)" is the only payment option.

If you are not sure whether an online shop is reputable, you can check the shop's website for fake shops‘ features with our Fake Shop Finder. Having the result, you can better assess whether you should perhaps refrain from making a purchase.

What can you if you fall prey to fake shops?

Have you fallen for a fraudulent online shop? If your answer is yes, you should immediately file a criminal complaint with the police. Unfortunately, it will be difficult to get the money back.

Are you facing problems with an online merchant or have you fallen into the trap of fake shops? You can report your case to us in our complaint box (Beschwerde-Box in German).

Vektorgrafik mit mensch und digitalen Endgeräten Fakeshop - Digitale Welt

Bezpieczne zakupy w sieci: jak nie wpaść w sidła naciągaczy? (zobacz wideo)

Znalazłeś w internecie buty albo luksusowe meble w wyjątkowo niskiej cenie i chciałbyś je od razu zamówić? Zachowaj jednak przy tym szczególną ostrożność. W internecie pojawiają się również nieuczciwi sprzedawcy, którzy chcą tylko naciągnąć nieświadomych konsumentów.

Obst und Gemüse im Supermarkt

Marktcheck: Weiterhin wenig Vielfalt bei Obst und Gemüse

2021 überprüften die Verbraucherzentralen in einem bundesweiten Marktcheck erstmals das Angebot von Obst und Gemüse in Supermärkten. In einem neuen Marktcheck stellten sie jetzt fest: Obst und Gemüse mit kleinen Schönheitsfehlern schafft es nach wie vor meist nicht in die Supermarktregale.
Person mit Mobiltelefon in der Hand

Musterfeststellungsklage gegen Parship

Der Online-Partnervermittler Parship versucht seine Nutzer:innen langfristig in teuren Verträgen zu halten. Nach Ansicht des vzbv sind die Klauseln zur Vertragsverlängerung aber unwirksam und können die Nutzer:innen jederzeit fristlos kündigen. Mit einer Musterfeststellungsklage kämpft der vzbv dafür, dass Verbraucher:innen die Verträge beenden können. Der Bundesgerichtshof (BGH) prüft das Urteil des Oberlandesgerichts (OLG) am 17. Juli 2025 in einer mündlichen Verhandlung.
Hand auf einem Heizkörper

Sammelklage gegen HanseWerk Natur GmbH

Die HanseWerk Natur GmbH ist ein Fernwärmeanbieter, der in den letzten Jahren seine Preise enorm erhöht hat. Aus Sicht des Verbraucherzentrale Bundesverbands sind die Preiserhöhungen nicht gerechtfertigt. Die Klage soll dafür sorgen, dass HanseWerk seine Abrechnungen rückwirkend anpasst und Kund:innen das sich daraus ergebene Guthaben erstattet. Das Oberlandesgericht hat als ersten Verhandlungstermin den 12. Februar 2025 festgelegt.